Signature performance - visual mission statement
Video Lead | Assistant Project Manager | video Editor | Motion Graphic Designer
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As a video contractor at Reingold, I oversaw the planning and execution of an eight-hour day of professional video content production for one of the company's clients, Signature Performance.
The goal was to capture and create educational, long-form video and short-form content that introduced audiences the CEO of Signature Performance, Allen Fredrickson, while informing them the company's mission: optimizing the business side of public and private healthcare organizations to improve their operational functionality.
ACTION
As a key point of contact for the project, I led extensive pre-production meetings of 15+ people, including external and internal stakeholders, to assess project objectives and required deliverables. This allowed me to outline production schedules and call sheets, coordinate technical and non-technical stakeholders, and conduct technical and location scouts to streamline on-set execution.
In addition to overseeing on-set production operations and equipment management, I took on the roles of video editor and motion graphic designer, working closely with non-technical stakeholders through Agile reviews to ensure mutually beneficial outcomes in the final deliverables.
